Strategic
Planning
As Yogi
Berra once said, "If you don't know where you are going, you might
wind up someplace else." That’s why Strategic Planning is
critical for DMO & CVB Boards.
Fast-paced,
inclusive, entertaining and educational...just some of the adjectives
that clients have used to describe Zeitgeist Strategic Planning sessions
for Convention & Visitors Bureaus, Destination Marketing Organizations
and other economic development entities.
Zeitgeist
specializes in one-day planning sessions that get to the core visions
of organization stakeholders and create actionable plans for future
success. Just as important, the sessions are designed to engender a
real level of excitement and enthusiasm for participants about their
role in the future of the organization.
What separates
a Zeitgeist session for CVBs & DMOs from other strategic planners
is based in over a decade of industry-specific experience combined with
advanced training in organizational structure and growth. And, as we
have hands-on experience in tourism and economic development, participants
won't spend the first three hours bringing their facilitator up to speed
on issues, politics or industry-specific lingo. Decision
making can begin by 9:30, consensus on directions achieved by lunch
and a roadmap established by dinner.
Our service
includes pre-session interviews with organizational leadership, pre-session
questionnaire to participants and stakeholders and an extensive follow-up
document that includes Goals, Objectives, Suggested Strategies and Recommendations
for implementation. |