The Response over the Brookings "Study" Continues

The 17 March 2005 edition of the Zeitgeist e-Zine

The furor over the recent indictment of Convention Center Development by Heywood Sanders (and inexplicably published by the Brookings Institution) continues to flare up in pockets across North America.

As mentioned in our January post on this topic, Sanders’ rant against Convention Centers is predictable and, dare I say it, even permissible. Hey, he has a right to his opinion. He even has a right to play fast and loose with his research. It’s a free country.

My concern was (and continues to be) how a well-respected think tank like Brookings could have allowed this “report” to go out under its masthead. I mean, it’s one thing when a professor releases a white paper. It’s something else when it comes with the full faith and credit of Brookings. And, it didn’t take long for the Brookings connection to come back and bite a destination.

Rockford (IL) has been contemplating its strategy for a convention center since the mid-1990s. Initial feasibility studies green-lighted the project for Illinois’ “Second City,” but the economic downturn and siting discussions caused the City to move judiciously. Just as the project began to come back into focus, the Brookings study hit the media…and the subsequent editorial was chilling:

“Wendy Perks Fisher, president of the Rockford visitors bureau, remains a big believer in the need for a convention center. She says the Brookings report is not real research and is not substantiated.

We beg to differ.

The Brookings organization is a respected think tank in Washington, which is regularly called upon to testify in Congress. Every group has its detractors, but most people regard Brookings research as reliable, thorough and independent.

Rockford could hardly call its own study objective. The Chicago-based Johnson consulting group has been paid a total of $125,000 since 2003 to study the convention center issue.”


That’s right, the Rockford Register Star decided to stick a fork in the project, based not on the numbers…but because Brookings said so. And, in the same breath, they attacked research done at the request of the City because it was paid for. Seems like a strange criteria upon which to base a position…

And, among your responses to our initial post…most were of the “right on” variety. However, there were also a few that were just as right on in my eyes, thanks to their candor:

“We may get more credibility by embracing some of his conclusions and calling for further study vs. circling the wagons as is more customary.”

“He may be closer to making our point about good sound, destination development than we think.”

“This guy beats an empty drum but he gets attention and the ripple effects are profound. However, Heywood aside, as an industry, we do need this debate.”


And I agree. Unfortunately, Brookings’ endorsement of the report as factual has put our industry in a defensive posture…and it’s hard to move forward when you’re doing damage control.

To my friends across the country who are still bailing, hang in there…and here’s hoping that your project helps prove the skeptics wrong.

Bill

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